In my Quick Takes post yesterday, I expressed concern over the new NCAA Name, Image and Likeness (NIL) program, which allows college athletes to be paid directly by corporations through sponsorships and whatnot. I proposed a different solution to paying athletes for the work they do for their schools - an equally imperfect solution, truth be told, but one that's more equitable, in my eyes.
The announcement of these changes came at the same time as a legendary figure in high school lacrosse, locally and nationally, did an interview with a local media outlet here in my neck of the woods. The interview wasn't about the NIL changes, but it touched on some of the things that I can see being exacerbated by them.
Retired West Genesee Coach Mike Messere talked with Lindsey Kramer of Syracuse.com/The Post Standard. Messere retired three years ago, after coaching the Wildcats to 15 state championships and 30 conference championships in his 40-odd-year career. By all accounts, he was a tough and demanding coach; his retirement was accompanied by scathing comments about his team's performance in their 2018 state championship loss, after all.
The impetus for the interview was news that the coaches for both the West Genny boys and girls teams had stepped down. As Kramer notes in the interview, Messere "has clearly fought off the mellowing impacts of time and distance."
Among other things, he said "It's a tough time right now to be a coach or a teacher. Everything's changing and it's not for the best." In part, he points to discipline, and parents, and demands on the kids.
The parents want the kid to be more free to do their thing. Score, and be fancy, and shine, and make a show of themselves and stuff like that... They want their kid to get a scholarship so they’ve got to be in a certain spot, they’ve got to play a certain way. Before, years ago when they didn’t know much about the game of lacrosse it was a lot better. They couldn’t say too much. But now they learn the word “faceoff” and they think they know it all. They have their ideas, too.
Ours was tried and proven and true the way we were doing it. But it takes discipline, learning a lot of basic skills. Nothing fancy. They’re not jumping up and down and spinning around and making a show of yourself. And the parents don’t like that. They want their kid to do all that stuff to get attention.
And there's more - he's definitely not shy. In some respects, it sounds like he ran his program the way Steinbrenner ran the Yankees.
The kind of quitting, how do I explain it? They gave up on the West Genny way. Kids weren’t keeping their socks up; they were kicking them down. All the stuff that made you that little bit, not that it made you a better player. It made you different than the other kids. A little more special. I don’t know if they got that or understood that. When they see you come, they know who you are, and you’re something special just by the looks of those socks. It’s a discipline thing. Everybody dresses the same, we play the same, everybody respects everybody else the same way.
And when you think of NIL, can you see what Messere's talking about coming into play? I sure can.
Look at me! I'm the funny socks guy, and I'm getting $1oK for that! Check out my on Insta and TikTok - I'm getting paid for clicks! My team? Losing record, but I'm getting paid! Woo hoo, look at me!
In a lot of ways, I agree with Messere on the importance of team, discipline, and uniformity, especially before the kids get into college. That is not the way of the world now, with competitive teams - travel teams - for kids as young as five or six in some sports. That's a lot of years to learn how to wear your socks just right to get noticed. I've seen myself how kids even that young are being encouraged by parents to star as individuals, rather than as team players.
In addition to being ripe for encouraging selfish behavior on the part of the kids (and their parents) the NIL program also seems ripe for a lot of other stuff, such as illegal payments to players before they get into college, payments to families or coaches to nudge their kids to choose this sponsorship deal over that one, and so on. You know: all the stuff the NCAA has been punishing for years, and which colleges are sometimes willing to turn a blind eye to, if it helps them get a high-powered coach who can recruit great players and bring in the bucks.
With the new rules, will we eventually see a game where the players are all decked out like NASCAR drivers, proudly touting their sponsors, with maybe a little space saved for their team's name?
I'm old - or, at least, old school. Shine through your play, not your 'style.' Be part of a unit, not an attention-grabber. Play for the team, not for individual glory. Pull up your socks. Tell your Mom and Dad to take a seat.
Oh - and get off my lawn.
